Warid Telecom has launched Location Based Services (LBS) which is a unique and innovative mobile phone service in Pakistan. A statement here on Wednesday said that this enables Warid Postpaid and ZEM subscribers to locate the whereabouts of their family members, friends or colleagues through a Warid connection.
Similarly, the Place Finder Service locates place of interest like restaurants, hotels, banks, ATMs etc.     The statement said that the Warid subscriber can utilize the location based facility just by sending an SMS.
It said that this informative and entertainment service is as easy as SMS and the subscribers using MMS and WAP enabled sets can also view the locations on a map.     The map service is currently available for Karachi, Lahore, Islamabad, Rawalpindi and Peshawar.
Warid plans to expand this service to other cities shortly, it was further stated.
On the occasion Warid’s Chief Executive Officer Marwan Zawaydeh said `Warid Telecom is a pioneer in launching numerous services for the first time in the country. The Location Based Service is a great new tool for Pakistani users to stay in touch with their dear ones and locate a place of interest. We will continue to provide the latest technology to users that they actually need’.
The Chief Commercial Officer Thomas Yeo added `The Location Base Service is another demonstration of how Warid is being able to harness the technology to offer our customers the convenient of locating their friends or a place of their interest. At Warid, we believe in innovating ourselves to delight our customers and we are confident that our customers will continue to enjoy the services provided by Warid’.